The top’s obvious Barcelona logo looks out from under the reindeer herder’s wooly hood. His grinning eyes recount the story: World Cup football is going to the yurts (tents of felt or skins with collapsible systems utilized by wanderers) set up in the permafrost high over Russia’s Arctic Circle, where temperatures dunk into unknown domains.
Yamalo-Nenets is one of Russia’s most extravagant areas, a region bigger than France, yet is home to simply a large portion of a million people, who experience the way their predecessors improved the situation centuries.
Most local people receive no rewards from the abundance of oil and gas covered somewhere down in the solidified tundra currently driving Russia’s development.
They lead an itinerant presence, their hands frequently canvassed in blood from the reindeer whose conceals frame their subsistence, and which dry on lines of string like wet clothing.
Reindeer blood is a staple of their weight control plans and is accumulated and smashed out of metal mugs. Its red shading is additionally the shade of the elastic ball kids play with over the snow in their wooly deer-conceal boots and gloves, brilliant customary dresses worn over the highest point of deer-stow away bodysuits.
A yellow belt spotted with other splendid hues finishes the outfit as the kids point the ball at a stick installed in the snow, a type of football played by their own mold.