The beauty industry is rapidly evolving, and
Clean Beauty
is at the forefront. Consumers demand more transparency and sustainability from brands than ever before.
Recognizing this shift,
Cosmopolitan's 2025 Clean Beauty Awards
meticulously reviewed nearly 700 products to identify the champions in skincare, bodycare, makeup, and haircare—resulting in a curated selection of 74 standout products. This evaluation prioritizes health-focused criteria, combining expert insights and consumer needs.
### The Rise of Clean Beauty Products
Once upon a time, you literally had to dig through dusty health food store shelves to find a halfway decent clean shampoo, face wash, or lipgloss. Now, clean beauty products are mainstream, filled with options that prioritize health and the planet. Brands like
KORA Organics
and
SOL LABS
emphasize sustainability in sourcing, manufacturing, and packaging, making them leaders in this movement.
### Navigating the Clean Beauty Landscape
Despite the innovation and positive changes within the clean beauty sphere, defining "clean" can still be confusing. The term lacks standardized industry regulations, meaning brands may define it differently. This leaves consumers sorting through a myriad of products, trying to differentiate effective, safe options from inefficient ones.
Cosmopolitan
is stepping in to help. The beauty team refined their award criteria this year with the aid of 13 industry experts, ensuring that the selection process accounted for the latest scientific advancements.
### The Honorees from Cosmopolitan’s 2025 Clean Beauty Awards
The awards were categorized to showcase a variety of beauty products that meet the highest standards of health and sustainability. Each category has a clear winner that you can trust, including:
-
Best Cleanser:
-
KORA Organics Active Algae Calming Cleansing Balm
A nourishing formulation that effectively cleanses while soothing the skin.
-
Best Makeup Product:
-
Victoria Beckham Vast Lash Mascara
Rich in essential ingredients, this mascara stands out for its volumizing properties without compromising on cleanliness.
-
Best Body Care:
-
SOL LABS SPF 50 Sheer Mist Mineral Sunscreen Spray
This sunscreen combines sun protection with a lightweight feel, making it a must-have for the environmentally conscious.
-
Best Foundation:
-
Nudestix Nudies Tinted Blur Stick
A versatile stick that delivers a seamless, natural finish while offering coverage and skincare benefits.
-
Best Hair Care:
-
BLU & GREEN Weekly Repair Mask for Dry or Damaged Hair
Packed with nourishing ingredients to restore and rejuvenate hair strands.
These curated winners represent the intersection of health and beauty, reflecting a paradigm shift toward more holistic options. They show that being environmentally conscious does not mean you have to sacrifice quality or performance.
### Understanding Clean Beauty: Key Principles
Clean beauty
embodies a holistic approach to transparency and sustainability. As defined by
Cosmopolitan
, it includes brands and products that are effective, science-driven, and prioritize people and the planet throughout their lifecycle. Important principles include:
1.
Ingredient Safety:
Products must avoid potentially harmful or questionable ingredients such as parabens, phthalates, and other irritating chemicals.
2.
Sustainable Packaging:
Brands should strive for refillable, recyclable, or sustainably sourced packaging.
3.
Transparency:
Clear communication regarding production practices and ingredient sourcing is essential for building consumer trust.
### The Clean Beauty Experts Behind the Awards
A diverse panel of professionals helped curate the 2025 winners. They include renowned dermatologists, cosmetic chemists, and sustainable beauty advocates:
-
Dr. Morgan Rabach
A board-certified dermatologist known for integrating clean practices into her skincare routines.
-
Esther Oluwaseun
An R&D formulation scientist dedicated to spreading awareness about ingredient transparency in the beauty industry.
-
Carly Cardellino
A former editor with a deep understanding of effective formulations that align with clean beauty values.
Each expert has contributed their knowledge, ensuring the top products resonate with consumers seeking effective yet safe beauty solutions.
### The Future of Clean Beauty
The ongoing evolution towards
clean beauty
marks a significant change in consumer attitudes. This growing trend recognizes the impact personal care products have on health and the environment. As brands like
KORA Organics
and
SOL LABS
set new standards, consumers can prioritize their well-being and make informed purchase decisions. Innovators continuously develop formulations that are both effective and environmentally friendly, ensuring the future of beauty is clean.
With a market flooded with options,
Cosmopolitan’s 2025 Clean Beauty Awards:
The Best Skincare, Bodycare, Makeup, and Haircare of the Year
serves as a comprehensive guide. By trusting these industry-vetted products, you can confidently select items that align with your values and boost your beauty routine.
From nourishing makeup like
Nudestix Nudies Tinted Blur Stick
to effective cleansers such as
Saint Jane Pore Clarity Cleanser
, these award-winning products prove that beauty and sustainability can go hand in hand. Embrace the clean beauty trend today and discover products that truly care for you and our planet!