Kid Cudi joins Beyonce and Kylie Jenner in making big money moves and his fans can’t get enough!

Adidas keeps making all the right moves, where marketing is concerned and die hard fans are…

Beyonce Gives A Sneak-Peak Of Ivy Park X Collection

When Beyoncé announced her that she will be collaborating with Adidas (Ivy Park x Adidas) at…

[PHOTOS]New All-Black Yeezy Boost 350 V2 Colorway Sneakers are Here!

Adidas CEO wasn’t lying when he revealed to CNBC that Kanye West and Adidas have more than 20 Yeezy…

Twitter Has Unveiled An Adidas Emoji, Here’s How To Find It

Once again, technology and lifestyle shake hands, as Twitter unveils the new Adidas emoji. It is…

Adidas Signs Beyonce As Creative Partner

American music star Beyonce and German sportswear giant Adidas are joining forces to relaunch the singer’s popular Ivy Park line.…

Just a world champion footballer?!How United’s Paul Pogba is eating life with a big spoon

Manchester United midfielder Paul Pogba is the star of a newly released and somewhat offbeat Adidas…

Ex Adidas executive to serve 9 months in jail

A former Adidas executive was sentenced Tuesday to nine months in prison for bribing young basketball…

Arsenal new sponsorship agreement worth £60 million per season

Arsenal’s spending power will be further strengthened next year after the club agreed a major kit…