The Kenya Breweries Limited has got something to give the lovers of the most watched TV Series Game of Thrones a reason to be happy as they launched a Scotch Whisky inspired by the hit TV series.
While speaking during the launch the KBL Marketing and Innovations Director, Graham Villiers Tuthill said the partnership between HBO and Diageo bringing the White Walker experience in Kenya is
The whisky was unveiled in 2019 globally, with Kenya being the second country in the continent to launch this delicious drink.
Speaking at the launch in Nairobi, KBL Marketing and Innovations Director, Graham Villiers Tuthill said the partnership between HBO and Diageo bringing the White Walker experience in Kenya is perfect example of integrating culture into brands.
“We knew there was fan appetite for a Game of Thrones whisky and once we saw the vision from Johnnie Walker for a way to collaborate, we knew the idea was perfect and the time was now. From the beginning, they understood that we wanted to create something special, and they’ve accomplished that with White Walker by Johnnie Walker. We’re confident fans will enjoy sipping this great whisky as they wait for Season 8 and beyond,” said Villiers-Tuthill.
He further added saying that the whisky was created by whisky specialist George Harper, alongside the small team of expert blenders at Johnnie Walker, this innovative whisky is best served directly from the freezer, echoing the chilling presence of the White Walkers.
White Walker features single salts from Cardhu and Clynelish – Scotland’s most Northern distilleries.
Blender George Harper used the Frozen North as his starting point for creating White Walker by Johnnie Walker